Racing Club de Lens is one of France's most iconic football clubs. Its history and culture have shaped it into a brand that reaches far beyond the pitch. Ever true to its playful spirit, the club approaches the transfer window unlike anyone else: it unveils the new players who will don the blood-and-gold jersey through a parodic tribute to a well-known universe, drenched in yellow. We're proud to have partnered with the club throughout the 2026 transfer window, crafting a production able to release a new episode within 48 hours of each player's confirmation, all in traditional animation.
