As long as there is joy, there is life! We had the pleasure of supporting the association Tous Unis contre le Cancer in its donation drive by participating in their latest campaign. Their mission: to entertain children with cancer in hospitals, lightening their daily lives, often marked by heavy medical treatments. Still not widely known, studies have shown that laughter actually helps in the healing process of cancer. Laughter thus becomes a powerful weapon in the fight against the disease, bringing strength and hope. At Werlen Meyer, it is essential to participate in meaningful advertising projects that support causes that deeply resonate with us. The originality of the project lies in the use of animation, a strategic choice made by the agency Brainsonic, with whom we collaborated. The result is powerful, moving, and leaves a lasting impression.
